The idea: BORDERLESS worked with Indie agency Black produce the Guardian Angels TVC as a part of an integrated campaign to help fund the social services of Presbyterian Support Family Works.
New Zealand’s record on family violence is among the worst in the developed world. Children are being hospitalised at the rate of one every three days because of child abuse.
The Guardian Angel campaign launches nationally on TV and DM, driving responses by phone and to angel.org.nz. Stan Walker, his management and Sony Music in NZ and Australia all have shown amazing grace by letting Family Works use Stan’s version of the hymn on the Guardian Angels commercials, without charge.
Client: Black Agency (for Family Works) Title: Guardian Angels Director: Dean Easterbrook Agency Executive Prod: Mark Davey Account Director: Jiarn Cornwell Production Manager: Eileen Gallagher Producer: Qiujing Wong Scriptwriter: George Marriott Still Photography: Todd Eyre Director of Photography: Richard Parsonson Art Director: Carin Nicola Picture Grade & Graphics: Digipost Sound Design: Native Audio Voiceover: Tom Bradley Format: High Definition
