The idea: Oxfam Unwrapped wanted to bring the 2008 Christmas campaign to life by connecting well-meaning Kiwis with funusual gift giving. Humour has always been at the heart of the campaign so became a natural fit for the tone of this commercial. Whilst these kind-hearted kiwis have sort of missed the point of Unwrapped, they are an encouragement to those looking for something creative to give this Christmas (other than socks and jocks!).
Client: Oxfam New Zealand (2008, 09, 10, 11) Title: The Funusual Gift Director: Dean Easterbrook Director of Photography: Richard Parsonson Storyboard Artist: Owen Hill Producer: Qiujing Wong Format: High Definition