BORDERLESS is proud to work in support of the Mental Health Foundation to promote Pink Shirt Day (18 May 2012), a national campaign aimed to raise awareness around how to prevent bullying. The annual day of action celebrated in New Zealand and internationally, Pink Shirt Day Aotearoa falls on May 18th, 2012.
Our team worked with Tamati Coffey (Weatherman and NZ’s Got Talent Host) Levi ‘Nek Minnit’ Hawken, Roseanne Liang, Witi Ashby and Hayley Holt to create a video in honour of Pink Shirt Day. The video features individual stories and frank discussion about bullying. “I believe we all have the power to change, a power to ask for help and also a power to intervene,” says ex-gang member, Witi Ashby.